Authenticity and professionalism are front and centre in both the photos and texts used. The content needs to fit the company’s strategy and stance, of course. But it’s equally important to present topics in such an interesting way that people enjoy reading about them.
The essentials are conveyed as soon as you browse through the magazine.
An intuitive format guides readers through the magazine. Info boxes, graphics, headlines, photos, and captions let readers grasp the subject quickly and decide what they are most interested in. The internal editorial staff and external design team work together like a well-oiled machine, guaranteeing this level of quality.